Nick Rager Joins Yoder & Frey as an Account Manager Across Ohio, Indiana and Michigan

Yoder & Frey is pleased to announce the appointment of Nick Rager as its new Territory Manager for Northwest Ohio, Northeast Indiana, and Southern Michigan. Nick joins the team with extensive experience in the auction industry, having previously served as Operations Manager at JJ Kane Auctioneers, where he specialized in utility equipment and fleet vehicles for the utility sector. In this role, he was responsible for overseeing the logistical and operational management of auction sites.

Nick’s decision to join Yoder & Frey was driven by a desire to work with a family-run organization that prioritizes customer relationships and live auctions.

“Of course, Yoder & Frey is well known in the industry. Now in its 51st year, the company is recognized as the architect of the world-famous Kissimmee Winter Sale in Florida. It was built on strong family values, and that’s something I was looking for. While Yoder & Frey and my previous company were competitors, their focus on ‘yellow iron’—heavy construction and earthmoving equipment—sets them apart.” Comments Nick.

Nick was aware that Yoder & Frey is part of Euro Auctions, a world leading auction house specialising in heavy machinery with operations in Europe, Australia, the Middle East and the USA and Canada.

“That pedigree really intrigued me. Following my initial conversation with Mike Thurston, Senior Vice President, everything fell into place. Mike and I hit it off immediately, and I saw the opportunity to work with a company that combines the security of a major global auction house with the personal, customer-focused approach of a family business. Yoder & Frey still conducts live sales, just as Euro Auctions does globally, and their core values align with my own.”

Now in a strong growth phase, Yoder & Frey is continuing to build its team and operations and are reaching out to customers who value a fresh, customer-centric approach.

“I’ve been reconnecting with my old contacts, sharing what Yoder & Frey can bring to the table as an alternative to other auction operators. The response has been overwhelmingly positive—customers appreciate that we are a well-funded, stable, and customer-first organization.”

About Nick Rager

Nick will oversee Ohio, Indiana, and Michigan and will be based in Fort Wayne, IN. Outside of work, he is passionate about woodworking and enjoys spending time outdoors, hiking, kayaking, fishing, and hunting.

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For further inquiries, contact:

Nick Rager
Territory Manager – USA (OH/IN/MI)
T: 260-999-8069
E: nick.rager@yoderandfrey.com